Last Updated: June 29, 2026
Overview of Collected Personal Data
We gather two types of information from visitors. First, details you actively submit via inquiry forms, online chat and newsletter subscriptions, including your name, job title, company, contact email, phone number, product demands and quotation records. Second, our website tools such as Google Analytics and ad pixels automatically capture your IP address, device and browser information, browsing behavior, access sources and tracking cookies for site analysis and advertising. We will never collect sensitive information including identity documents, bank details, health status, religious or racial information.
Usage of Your Personal Data
Your information is solely used for legitimate business purposes: responding to inquiries, providing catalogs, technical documents and quotations; arranging samples, order follow-up and after-sales support; sending new product, industry and exhibition updates with an unsubscribe function; analyzing website traffic to optimize user experience; delivering targeted industrial customer advertising; and retaining business records to meet financial management and dispute handling requirements.
Legal Basis for Data Processing under GDPR
We process your data based on three legal grounds. Processing is necessary to fulfill our business communication obligations for your inquiries. We also rely on legitimate interest to optimize the website and carry out reasonable marketing activities, and you reserve the right to opt out at any time. If you voluntarily subscribe to our marketing emails, your consent serves as another legal basis and you may withdraw this consent whenever you want.
Third-Party Data Sharing Rules
We will never sell, rent or trade your personal data for profit. We only share necessary information with service providers supporting website operation, including hosting suppliers, Google Analytics & ad tracking tools, online customer service plugins and logistics agents (only after formal order confirmation). All cooperating third parties have signed data confidentiality agreements.
Cross-Border Data Storage & Transmission
Your personal data may be stored and processed on cloud servers located in the United States and Europe. We adopt the Standard Contractual Clauses (SCCs) required by GDPR to guarantee data security during cross-border transmission.
Data Storage Duration
Unconverted inquiry customer data will be fully erased after 3 years. Business records of long-term cooperative clients will be retained for 7 years to comply with financial regulations. Marketing contact information will be deleted within one year once you cancel subscription. Temporary session cookies will be automatically cleared after you close the webpage.
User Data Rights
Visitors from the EU and UK may email us to exercise all privacy rights free of charge, and we will respond within 30 days. You can apply to view all stored personal records, correct incorrect information, request full deletion of your data, suspend marketing and tracking collection, export your inquiry records, refuse marketing activities based on legitimate interest, cancel email and cookie authorization, and file complaints with local data supervision authorities in the European Economic Area.
For California residents in the US, you are entitled to check all categories of data we collect and share, and request complete deletion of your information. This website never sells visitor data, and exercising your privacy rights will not lead to price increases or restricted services.
Cookie Application Description
Our site uses three cookie categories: essential cookies for basic website operation, statistical cookies for traffic analysis, and marketing cookies for retargeting ads. A cookie consent pop-up will pop up on your first visit, allowing you to reject non-essential tracking cookies. You may also turn off cookies through browser settings; refer to our independent Cookie Policy for complete rules.
Data Security Measures
We encrypt background data storage and login passwords to protect your personal information. Only authorized sales personnel can access customer data, and invalid inquiry information will be cleaned regularly to prevent data leakage.
Minor Protection Statement
This website is oriented toward enterprise industrial purchasers, and we do not actively collect personal information of users under 13 years old.
Revision Rules of This Policy
We reserve the right to adjust this privacy policy at any time. The update date displayed at the top of the page acts as formal revision notice. Your continued browsing of our website after updates means you agree to the revised terms.
